Investor Behavior Matters!

"The investor's chief problem--and even his worst enemy--is likely to be himself." - Benjamin Graham

Investing goes against the basic instincts and emotions that we as human beings have.  In fact, many investors are caught in what we call the “Investor’s Dilemma.”  This cycle explains why many investors have disappointing results with their investments.  Investors want assets to grow so they can have enough wealth accumulated to meet their personal financial goals.  Yet, for many, their emotions and instincts lead them to self-defeating behavior that is destructive to their long term wealth.  

We see ourselves first and foremost as investment coaches.  We help our clients deepen their understanding of investing and capitalism so that they can make prudent investment decisions that are based on knowledge, perspective and wisdom rather than misinformation, emotion and poor instinct.  

To find out more about the "Investor's Dilemma" download a complementary copy of The Investor Awareness Guide.